Diversify with Alternative Asset Investments for Retirement
Most retirement accounts stick to the same limited mix of stocks, bonds, and mutual funds — but broader diversification can lead to more resilient wealth building. With a Self-Directed IRA or Solo 401(k), you can invest in high-potential alternative assets while keeping the tax advantages of a traditional retirement account.

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Why Choose Us to Help You Retire with Alternative Asset Investing?
As a leading alternative investment custodian, IRA Financial provides expert asset management guidance, flexible account structures, and streamlined support—so you can invest in an alternative asset IRA or 401(k) with confidence.
No Hidden Fees
No commissions or surprise charges.
Expert Support
Live chat available 8AM–6PM Central Time.
Flexible Investing
Manage assets or have us handle them.
24,000+ Clients
Serving investors in all 50 states.
Industry Expertise
Led by Self-Directed IRA specialists.
Dedicated Focus
100% Self-Directed IRA solutions.
How to Open an Account for Alternative Asset Investments
The first step is deciding which alternative investments align with your retirement goals. Once you’ve chosen your assets, you can open and fund a Self-Directed IRA or Solo 401(k), with the structure that gives you the right level of control and flexibility.
Self-Directed Retirement Accounts for Individuals
Self-Directed IRA
A custodian controlled Self-Directed IRA allows one to invest in alternative investments, including real estate. You choose the investments, and we’ll invest on your behalf. Ideal for investors who are less hands-on.
$0
setup fee
$495
annually
Checkbook IRA
A Checkbook IRA gives you total control with the use of an LLC. Perfect for the investor that performs a lot of transactions, such as with a rental property.
$999
setup fee
$495
annually
Solo 401(k)
If you have self-employment income, the Solo 401(k) is the best way to invest in real estate with retirement funds. Unlike IRAs, 401(k) plans are exempt from UBTI, a tax for investors using leverage to invest in real estate.
$999
setup fee
$399
annually

The Benefits of Alternative Retirement Investments
Better Tax Advantages
Gains from alternative retirement investments held in a Self-Directed IRA or Solo 401(k) can grow tax-deferred—or tax-free with a Roth—giving your assets more room to compound over time.

Inflation Resilience
Many alternative assets have historically served as a hedge against inflation, helping preserve purchasing power when the cost of living rises.

Growth Potential
Alternative investments may offer access to early-stage markets, private deals, or scarce assets—creating potential for meaningful long-term returns.

Direct Investment Control
Choose the strategies, structures, and asset types that align with your personal goals—without relying on brokerage menus or fund managers.

Custodial Support
IRA Financial offers trusted alternative investment solutions for secure custody and IRS compliance—whether you’re trading through IRAfi or using a checkbook-controlled structure.

Nearly Unlimited Alternative Asset Investments
Alternative investments can give your retirement strategy more flexibility, broader diversification, and exposure to opportunities traditional markets often miss. Whether you’re looking for growth, income, or protection from volatility, these assets can help you align your portfolio with your long-term goals—on your terms. At IRA Financial, you can diversify your portfolio by investing in a wide range of alternative asset classes beyond traditional stocks and bonds. These include:
Real Estate
Residential, commercial, raw land, and rental properties.
Cryptocurrency
Bitcoin, Ethereum, and other digital assets.
Precious Metals
Gold, silver, and other IRS-approved metals.
Tax Liens & Deeds
Acquire property liens for potential returns.
Private Equity
Invest in startups, private companies, and venture capital.
Private Placements
Invest in a non-public company through the sale of securities.

Us vs Other Alternative Asset
Investment Companies
When investing in alternative assets for retirement, fees matter more than you think. Many custodians charge asset-based fees that increase as your portfolio grows—slowly chipping away at your long-term returns. At IRA Financial, we use a flat-fee model to keep costs predictable and transparent, so more of your investment stays in your account—working toward your retirement goals.
IRA Financial | Other Providers | |
---|---|---|
Flat Annual Fee | Yes | No |
$0 Account & Transaction Fees | Yes | No |
$0 Admin & Processing Fees | Yes | No |
Expert-Guided Investments | Yes | No |
Guaranteed IRS Audit Protection | Yes | Yes |
Annual Tax Consulting | Yes | No |
Annual Reporting & Filing Service | Yes | No |
Book a Consultation
Schedule a free consultation with a member of our team to explore how opening a self-directed retirement account can unlock your ability to invest tax-free in a variety of alternative assets.
See What Our Clients Have to Say

FAQs on Alternative Assets
What is an alternative asset?
Alternative assets, or alternative investments, fall outside of traditional investments like stocks. Alternative investment assets include options like real estate, cryptocurrency, precious metals, private lending, private equity, tax liens, and more. These asset classes must meet IRS guidelines and be held through a Self-Directed IRA or Solo 401(k) to remain compliant.
What’s the difference between alternative assets and traditional assets?
Traditional investments refer to publicly traded assets that most retirement accounts default to—like stocks, bonds, mutual funds, and ETFs. These are typically offered through brokerage firms and are valued daily on public markets. They’re familiar, liquid, and highly regulated—but they also tend to move with broader market cycles and offer limited diversification.
Alternative investments, on the other hand, include a wide range of non-public assets like real estate, cryptocurrency, private equity, precious metals, and private lending. These assets are generally held through a Self-Directed IRA or Solo 401(k) and are not available through most traditional custodians. While they can carry more complexity and require due diligence, they offer unique opportunities for diversification, inflation protection, and long-term growth outside of Wall Street.
In short: traditional investments are easy and familiar, but limited. Alternative asset investments require more involvement—but can offer more control, potential upside, and true portfolio diversification.
What is an alternative asset?
Alternative assets, or alternative investments, fall outside of traditional investments like stocks. Alternative investment assets include options like real estate, cryptocurrency, precious metals, private lending, private equity, tax liens, and more. These asset classes must meet IRS guidelines and be held through a Self-Directed IRA or Solo 401(k) to remain compliant.
What’s the difference between alternative assets and traditional assets?
Traditional investments refer to publicly traded assets that most retirement accounts default to—like stocks, bonds, mutual funds, and ETFs. These are typically offered through brokerage firms and are valued daily on public markets. They’re familiar, liquid, and highly regulated—but they also tend to move with broader market cycles and offer limited diversification.
Alternative investments, on the other hand, include a wide range of non-public assets like real estate, cryptocurrency, private equity, precious metals, and private lending. These assets are generally held through a Self-Directed IRA or Solo 401(k) and are not available through most traditional custodians. While they can carry more complexity and require due diligence, they offer unique opportunities for diversification, inflation protection, and long-term growth outside of Wall Street.
In short: traditional investments are easy and familiar, but limited. Alternative asset investments require more involvement—but can offer more control, potential upside, and true portfolio diversification.
What kinds of retirement plans can invest in alternative assets?
To invest in alternative assets, your retirement plan must allow for self-direction. The most common retirement accounts that support alternative investments are:
- Self-Directed Traditional IRAs
- Self-Directed Roth IRAs
Self-Directed SEP IRAs (for self-employed individuals or small business owners) - Self-Directed SIMPLE IRAs (for small businesses with fewer than 100 employees)
Solo 401(k) plans (for self-employed individuals or business owners with no full-time employees)
Are there restrictions on what types of alternative assets I can invest in?
Yes. The IRS allows many types of alternative investments but prohibits a few—including collectibles (like art or wine), life insurance contracts, and certain transactions with disqualified persons (like buying property from a family member). It’s important to work with an alternative asset custodian that understands these rules to avoid triggering penalties.
How are alternative investment assets reported to the IRS?
Each year, your alternative asset custodian is required to report the fair market value (FMV) of the assets held in your retirement account. For alternative investments, this typically means getting a third-party valuation or providing a qualified estimate. Proper documentation ensures IRS compliance and keeps your account in good standing.
Can I combine alternative and traditional investments in the same account?
Yes, you can hold both traditional and alternative assets in a Self-Directed IRA or Solo 401(k)—as long as the account is properly structured and the custodian supports it. For example, you might own both public stocks and a piece of rental property within the same retirement plan.
How do I perform due diligence on alternative assets?
Since alternative assets aren’t traded on public markets, it’s your responsibility to research each opportunity thoroughly. That includes evaluating the asset’s value, risk profile, legal structure, and exit strategy. IRA Financial can help guide you through what to look for, but ultimately, you’re in control of your investment decisions.

Ready to plan for your future?
Take control of your retirement by investing in alternative assets like real estate, cryptocurrency, businesses, and more. Start creating wealth today by opening an account.